EXPO REAL MUNICH, International Trade Fair for Property and Investment, is the trade fai for networking when it comes to cross-sectoral and transnational projects, investments and financing. It encompasses the entire spectrum of the propety industry and offers an international networking platform for the important markets of Europe, via Russia and the Middle East to the USA.
In October 2017, EXPO REAL has grown appreciably in terms of exhibitors and thus reflects the strong development of the property industry. New this year: the REIN Real Estate Innovation Network with its own forum on 400 square meters to examine digital change and the opportunities for the property indutry as well as the EXPO Real City Leaders Summit, which is aimed at cities and regions and facilities an exchange of views among them.
‘’More than 1,900 companies, cities and regions from 35 countries were presenting this year at EXPO REAL’’, reports Klaus Dittrich, Chairman & CEO, Messe München. ‘’On the one hand, these numbers reflect the positive development of the real estate markets - and, on the othe hand, Messe München’s endeavors to make EXPO REAL more and more attractive to the international property sector.
Technological innovation and digitalization have already been part of EXPO REAL in recent years. ‘’With the Real Estate Innovation Network, we are taking the subject to a new level’’, says Claudia Boymanns, Exhibition Director of EXPO REAL. ‘’Here we’re meeting the needs of our customers, just like in 2016 with the successful premiere of Grand Plaza, the marketplace for trade.’’ REIN is a new platform supported by an independent advisory board from industry and science. The Initiator Wolfgang Moderegger, Founder and Managing Director of REIN: ‘’Start-ups can present their innovations, products and novel business ideas at the fair and so make contact with potential customers, partners and investors.’’ In addition to the exhibition, the forum offered a rich conference program as well as a concept pitch by selected companies.Finally, the best concepts and startups were honored.
One focal point in the Investment Locations Forum this year was ‘’The Asian Century: Real estate capital cross-flows Asia-Pacific/Europe’’. Why focus on Asia-Pacific? From the Asia-Pacific region come approximately one half of all investments in Europe; in the opposite direction, big investors from the European area are looking for investment opportunities in the Asia-Pacific countries.Japan, China, South Korea and Australia took center stage in the discussions.
The top 10 most interesting markets for investment: The European markets and the USA are clearly to the fore as investment locations. It may come as little surprise that German is topmost, followed some way behind by its neighboing countries Austria and Switzerland as well as Benelux. On a par are Central, Eastern and Southeast Europe and France. These are directly followed by the USA, Southern Europe, the Nordic countries and Great Britain and Ireland. And if you look towards Asia, China is the favorite.
The types of property: Residential property is number 1, healthcare and care properties are no. 2, logistics no. 3. The sums of money invested in property this year and next will continue to increase or at least stay at the same level. So, in general, the industry is still looking positively to the future.
Daiva Petrosiene